OPERATIONS 3: SALES

3.3 - Creating Sales Activities for the Buyer’s Journey:

CREATING NEXT LEVEL ENGAGEMENTS

A next level engagement is the opportunity that exists at a higher level of connection. A higher level of connection becomes more personal over time.

For example, a prospect may start as a “friend” on Facebook. Wherever a prospect starts on their Buyer’s Journey is Point A.

With a series of events that trigger our invitations to work with us on new levels, we can eventually move that connection from a Facebook friend (POINT A) to a 1:1 client.

Download the Creating Next Level Engagements Worksheet to use with your Buyer’s Journey Spreadsheet

Pause here to note your Next Level Engagements you will have to get someone from point A to Point B.

Finally, the moment you’ve waited for … next we will plan exactly what we will say to our prospects.

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